Just because it’s cheap doesn’t mean that it can’t be stylish. Fiat Phoenix dealers have seen a huge demand for the new Fiat 500, the latest European cheap subcompact car to hit American streets. The 500 is one of the most fashionable, safe and volume rich cars in its class – and it is priced for consumers on a tight budget.

The affordable small car segment is growing at a rapid rate for a number of reasons. Not only do consumers have less money to spend on new cars, they also have less money to spend at the pump. Budget-friendly subcompacts like the Fiat 500 are easy on the pocketbook with a low starting MSRP and impressive fuel economy.

Fiat Arizona dealers also state that the 500 is a terrific value, offering numerous cutting-edge features, a peppy performance and more interior room than other subcompacts like the Mini Cooper. Among cheap small cars, the Fiat 500 stands out because in spite of its cut-rate price it still offers its owners many perks. It may have a low price tag, but its high-end all the way. Various trims include features like a leather-wrapped steering wheel, SIRIUS Satellite Radio, full-power accessories, Fiat’s Electronic Vehicle Information Center with a trip computer and much more.

Fiat USA is providing American consumers a cheap small car that will force other vehicles in its class to step up their game. The 500 has been available overseas for years, but has just recently made its way across the Atlantic and onto American shores. With a  rich history and a legacy that reaches back decades, the Italian-born 500 promises to become an iconic American car.

The 500 is only available at select dealers across the nation. Fiat of Scottsdale invites Arizona 500 fans to visit their Fiat Phoenix area dealership to check out the legendary 500 Pop, Lounge and Sport today!